For a website to become successful people must FIND it. Website marketing is essential to ensure a successful and profitable online business plan. Without an effective marketing strategy, your site will be hidden where no one will be able to find you.
Infinity360 web services is leading the field in internet marketing in Arusha, Moshi, Dar es Salaam, Dodoma -Tanzania, Nairobi – Kenya, Tanzania, Kampala – Uganda (East Africa). ALL of our sites are built with high search engine rankings in mind in other words all these websites are search engine friendly.
We rocket charge business visibility on search engines like Google, Bing, Yahoo, and ASK.com. Search engine optimization and search engine marketing is an important component of any successful website.
To enable our clients to quickly achieve search engine results we have developed our own links manager and site marketing applications, automating much of the site marketing our clients require. With Infinity360 Media East Africa your site will get seen!
Website Marketing Specialist
The Internet offers you a broader reach to new customers than any other medium you are likely to use. But although you need a good website if you are to succeed, that’s only half the process. You also need to attract visitors to your website, or all your efforts will be wasted !
Although there are good reasons for encouraging repeat visits from customers or prospects with whom contact has already been made, your first priority will usually be to attract visitors who don’t already know you.
In this way, you will spread your message wider and significantly increase your potential customer base.How Do You Get Your Visitors?
In order to get the most from your budget, it is essential to choose methods with the lowest cost of acquisition, and although this will vary from one business to another, there are several options that, individually or together, form the basis for any website marketing activity.
Website Marketing Experts for Small Business
Successful website marketing usually involves a combination of one or more of the following three activities:
Website Optimisation
Optimizing your website will usually give you the highest return on investment (ROI) of any website marketing activity, and by a considerable margin.
Website optimization is a specialist process that combines the expert requirements of engineering websites for Google rankings, with the need to cater for the significantly different needs of human visitors.
Click for more information about website optimization
Paid Search and Pay Per Click (PPC) Advertising
‘Paid Search’ provides an option where your products and services are advertised alongside search engine listings, and you pay each time someone clicks on one of these ads to visit your website.
Click for more information about pay per click and Google Adwords
Email Marketing
Third on the scale of generating maximum ROI is email marketing, where you send emails to lists of people whom you know (or would like to know). This means of business communication is more consistent and reliable than the phone, more immediate and flexible than conventional mailings, and significantly less expensive than both.
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Website Marketing Campaign Management
In our experience, the most commercially astute clients simply want to allocate a budget and monitor the results: they want to spend their time running their business, away from the detail of an activity that is not their specialization.
We can provide you with that service.
Once we have agreed on your budget, we allocate expenditure so it is used to maximum effect and within any framework that you may want to impose.
Activity is usually a mix of the three methods described on the left, though we will often change the mix according to what works best for your business in Arusha, Moshi, Dar es Salaam, Dodoma -Tanzania, Nairobi – Kenya, Tanzania, Kampala – Uganda.How Do You Monitor Progress?
We provide you with regular reports on visitors and inquiries, and — if we optimize your website — the visibility of your business on Google.
What Are the Benefits to You?
If we operate as your website marketing department you will receive:
– A significant increase in new and interested visitors to your website
– No need to be involved in the detail of marketing your website
– New ideas on developing productive web-based activity
– Continual feedback on results
Successful website design means a thorough website marketing strategy.
* Basically we structure our search engine marketing payments in 2 halves. The second half payment is not payable until your site reaches the agreed goals as outlined in our proposal to you.
